Uploading
Last Updated: December 18, 2025
Delivering Content
Grow your audience globally with expedited delivery to the world’s leading audio destinations, including:
7digital
ACRCloud
Amazon Music
AMI Entertainment
Anghami
Apple Music & Video
Audible Magic
Audiomack
AWA
Beatport
BMI
Boomplay
Deezer
Facebook Music
Gaana
Gracenote
iHeartRadio
iMusica
Instagram
Jaxsta Music
JioSaavn
KKBox
Mixcloud
MLC
MRC Data (Nielsen)
NetEase Cloud Music
Pandora
Peloton
Pretzel Rocks
Qobuz
Resso
Rhapsody
Shazam
Simfy Africa
Sirius XM
Slacker Radio
Snapchat Sounds
Soundcloud
SoundExchange
Soundtrack Your Brand
Spotify
Tencent
Tidal
TikTok
Touchtunes
YouTube Content ID
YouTube Music
and more..
Please note that certain partner standards must be met in order to distribute audio content to the platforms mentioned above.
On February 26, 2021 ended the service offering for Arson Theory to package and distribute music videos to TV networks and retailers for their consideration to be aired. For previously submitted content, please note that we cannot guarantee that your video will be accepted for airplay. Airplay is entirely up to the programmers of each network. We do guarantee that your video is packaged, edited, and submitted per the requirements of each network.
Delivering Audio
No, you cannot change the tracklisting of a release that's been submitted.
The album or EP must be resubmitted with the updated tracklisting if you would like to update the tracklisting and/or remove/add a track to the release.
Please contact clientservices@arsontheory.com with the UPC of the original and updated albums so that we can issue a takedown and process your latest release.
You must meet certain partner standards to distribute audio content to major streaming platforms like Apple Music, Spotify, YouTube Music, etc.
For audio distribution, we only accept .WAV or .FLAC file types, with a sampling rate of 44.1Khz and 16-bit or 24-bit resolution.
For cover art, we accept JPEG or PNG formats, must be square and a recommended size of 3200 x 3200 pixels; minimum size of 1400 x 1400 pixels.
Per DSP requirements please refrain from including the following in your artwork:
- Social media tags
- Barcodes / QR codes
- Any reference to DSPs (Tiktok, Apple Music, Spotify, etc.)
If included a member of our team will reach out to request edited artwork which could result in a delayed release.
The Arson Theory platform offers an end-to-end audio distribution solution to efficiently package and deliver your content to multiple streaming platforms like Spotify, Apple Music, Amazon Music, and more.
Delivering Videos
After you have been approved for Vevo and purchase a Arson Theory Plan, follow the below instructions to distribute a video to Vevo:
- Log in and go to your Arson Theory Dashboard
- Go to your Content page
- Click the blue Upload Content button in the upper right hand corner of the screen. If you've already completed the upload, click into the title of your uploaded content, click Create Release, and skip to step 7.
- Select Video
- Upload your video, then go through the metadata and policy flows to fill in content information
- Click the Finish Upload button on the bottom of the screen
- From the pop up menu, select Deliver to Premium Partners
- Select Vevo as a release destination, and customize post as desired
- Click the Schedule button to schedule a release in advance, or select Post ASAP.
Please allow 5-7 business days for our team to review and process your request.
From platform upload to distribution, our technology provides the digital infrastructure needed to efficiently package and deliver your video content to major video streaming platforms and social networks.
Applying for a Vevo channel is one of our premium services that are available with the Arson Theory Plan. If you already have a Arson Theory Plan, you can create a release, select “Deliver To Premium Partners', and choose Vevo as your video's destination.
Once the release is complete, it will be manually reviewed to ensure that Vevo requirements are met, which may include certain metrics such as social media following, video performance, the authenticity of engagement, and quality of content.
Content Transfer
When Arson Theory is distributing content to the audio DSPs that currently exist via another label/distributor, it is important that the user follow these steps and best practices to ensure a successful transfer, merge of streams, and to remain in any playlist(s) their content may have been added to.
Metadata
Along with setting policies for how your content is managed at Facebook, Instagram and YouTube, the Arson Theory platform allows creators to deliver to and collect royalties from SoundExchange.
SoundExchange is a collection society that collects performance royalties earned on the sound recording from non-interactive digital streaming like iHeartRadio and Pandora.
Arson Theory only collects the Rights Owner portion of royalties on your behalf, so make sure to register as an artist to collect the other portion as applicable.
The Arson Theory platform makes it easy to determine how your content is managed on SoundExchange:
- Claim From Inception - Arson Theory will deliver and collect on your content at SoundExchange from the date your recording was released. This is typically selected when royalties have never been collected.
- Claim From Specific Date - Arson Theory will deliver and collect on your content at SoundExchange from the specific date that you provide within the platform. This is typically selected in a catalog transfer where a previous party has rights up to a certain date. If this is the case, select the date after the previous rights holder rights are terminated.
- Do Not Claim - Arson Theory will not claim your content on SoundExchange.
Based on content strategy goals, the Arson Theory platform enables creators to select different protection policies for how they want their content managed on Facebook, Instagram, and YouTube. The 4 protection policies include:
- Monetize– selected platforms may display advertisements with the content, which generates revenue that Arson Theory collects on behalf of the rights holder.
- Block– selected platforms will prevent users from uploading protected content.
- Permit– selected platforms will allow users to upload content that contains copyrighted material. Performance metrics, like views, will be tracked; However, no revenue will be generated.
- No Policy– Arson Theory will not claim copyrighted content on selected platforms.
Still not sure what protection policy works best for you? Check out our blog to learn more.
* Please note that claims will be made on all content uploads, including the creator or rights holder's own uploads in order to apply the selected policy.
A cover is an original performance of someone else's song. Since you can only assert rights that you own or control exclusively, checking the “cover” box will prevent you from being able to assert composition rights for works that you did not have a part in composing. Please note that as the recording copyright owner, it is your responsibility to get clearance from the original composition's rights holder(s).
Content for this section could not be retrieved directly. However, similar to the description below for UPC, an ISRC (International Standard Recording Code) is a unique code that identifies individual tracks/recordings.
Similar to an ISRC, a Universal Product Code (UPC) is a unique 12 character code that identifies unique products like CDs and digital albums. ISRC's identify individual tracks while UPC's identify the complete album. As a Arson Theory user, if you do not have UPCs for your content, we can create them for you at no additional cost.
Please note you will need both an ISRC and UPC to deliver your audio and video content to streaming platforms.
Still got questions?
Submit a request below to us and we'll get back to you ASAP.